The Identity

Your full brand story, ready to share.

Who is this for?

The Identity package is perfect for:

  • Businesses that want to invest in a strong, professional foundation for their brand.

  • Those who value consistency and want clear guidance on how to use their visual identity.

  • Anyone looking to elevate their presence and stand out with a complete, polished brand experience.

What you get:

✔️ Everything included in The Signature package, plus:

✔️ A custom colour palette — colours chosen to reflect your brand personality and work harmoniously.

✔️ A complete typography system — primary & secondary fonts, pairing suggestions, and usage examples.

✔️ A detailed Brand Guidelines PDF — outlining how to use your brand elements, with examples, rules, and best practices.

✔️ Example mockups — showing how your brand could look in real-world applications (e.g., stationery, signage, social media, packaging).

Why choose The Identity?

The Identity gives you everything you need to present your brand consistently, confidently, and professionally across every touchpoint. With a clear set of rules and examples, you and your team can keep your visuals cohesive — no matter where or how they’re used. It’s the perfect package for businesses ready to make a strong, lasting impression.

✺ Frequently asked questions ✺

  • Typically, 3–4 weeks — depending on your feedback and the number of revisions required.

  • The Brand Guidelines explain how to use your logo, colours, and fonts correctly, with clear examples. This ensures that anyone working with your brand — including you — can maintain a consistent and professional look.

  • A complete typography system ensures your text looks polished and consistent across all platforms — from print materials to your website. It helps create a unified and professional brand presence.

  • These are visual examples showing how your branding might look in real-world applications — like business cards, signage, social media posts, or packaging. They help you envision your brand in context and inspire confidence in how it will appear.

  • Yes! If you decide you’d like additional materials — like templates, marketing collateral, or ongoing support — we can always build on what we’ve created here.

  • All logos and marks are delivered in both web-friendly and print-ready formats: PNG (transparent), JPEG, PDF, and SVG (vector, scalable).